Michele Veillon: From Social Worker to Accidental CEO – The Power of Purposeful Entrepreneurship
Michele (Meche) Veillon, CEO/Co-Owner of LA EOR Senior Helpers of Lafayette
In the world of entrepreneurship, stories of unconventional success remind us that there is no single path to making an impact. Some founders are born with a business blueprint in their hands, while others stumble upon it, armed only with a passion for service and a deep desire to create change. One such inspiring journey is that of Michele Veillon, a social worker turned CEO, whose story is a testament to resilience, adaptability, and the importance of listening to the inner voice that calls us toward our purpose.
The Unexpected Entrepreneur
Michele never set out to run a business. Her early dreams revolved around storytelling—capturing the human experience as a photojournalist. But life had other plans. As a mother of five, she made the bold choice to pause her career and focus on raising her children, a decision that society often frowns upon as a "setback." Yet, what seemed like a detour was actually laying the foundation for her future success.
When she reentered the workforce, it wasn’t with an elaborate strategy but with a simple desire to earn some extra Christmas money. A temporary job in social work led to a career spanning decades, eventually positioning her to take a leap into entrepreneurship. Her journey underscores an essential lesson for aspiring business owners: the right opportunities often present themselves when we’re simply open to possibilities.
Embracing Leadership Without Fear
Entrepreneurship isn’t just about starting a company—it’s about stepping into leadership, often before we feel ready. Michele’s transition from social worker to CEO of Senior Helpers, a non-medical home care business, was unexpected, but she leaned into the challenge.
Despite never having managed employees or handled financial statements, she chose to embrace the learning curve instead of shying away. She surrounded herself with people smarter than her in areas where she lacked expertise—one of the most crucial traits of a successful entrepreneur.
In business, imposter syndrome can be paralyzing, particularly for women who often feel they need to "prove" themselves before stepping up. But Michele’s story is a reminder that courage isn’t the absence of fear; it’s moving forward despite it. She didn’t have all the answers, but she asked the right questions and sought the right mentors.
Building a Business with Purpose
Too often, entrepreneurship is associated with financial gain, but the most fulfilling ventures are those rooted in a mission beyond money. Senior Helpers isn’t just a business—it’s a service dedicated to preserving dignity, independence, and human connection for aging individuals.
Michele and her team understand that caregiving isn’t just about physical assistance; it’s about companionship, emotional support, and making people feel valued. This philosophy extends beyond clients to employees as well. A great leader recognizes that success isn’t just measured in revenue but in the lives touched and the communities uplifted.
The Role of Faith and Resilience
Faith played a significant role in Michele’s journey. Entrepreneurship is inherently uncertain, and having a guiding belief—whether in God, the mission, or one’s own ability—can be the difference between giving up and pushing forward. Michele trusted the path unfolding before her, even when it wasn’t clear where it would lead.
She also understood that success doesn’t come overnight. The first year as CEO was sleepless, filled with stress and uncertainty. But resilience is what separates dreamers from doers. Those who stay the course, adapt, and continuously seek growth are the ones who ultimately build something meaningful.
Lessons for Aspiring Entrepreneurs
Michele’s story offers invaluable lessons for anyone considering entrepreneurship:
Opportunities are everywhere – Keep an open mind and don’t dismiss unexpected detours; they may lead to your greatest purpose.
You don’t have to be an expert to start – Leadership is about surrounding yourself with the right people and learning as you go.
Purpose over profit – The most successful businesses solve real problems and make a genuine impact.
Faith and resilience matter – Believing in yourself and your mission will carry you through the inevitable challenges of entrepreneurship.
Embrace growth – The best entrepreneurs never stop learning. Staying curious and adaptable is key to long-term success.
Final Thoughts
Michele Veillon’s entrepreneurial journey is a beacon of inspiration for those who feel unqualified, hesitant, or unsure of where to start. Whether you’re a stay-at-home parent considering a return to work, a professional contemplating a career shift, or someone who simply has a passion for helping others, her story is proof that success isn’t always planned—it’s often stumbled upon, nurtured, and ultimately embraced.
The key is to trust the process, lean into the discomfort of growth, and never underestimate the power of purpose-driven work. After all, as Michele herself quotes Maya Angelou, “When you know better, you do better.”
Written by Jovilyn Dela Cruz
“I’m smart enough to know that I need to surround myself with people that are smarter than me.”
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